The "Job To Be Done" is enabling users of reports to auto-generate the reports themselves, without the dependency on IT resources, in a timely manner with accurate data and results.

How many times did you generate reports out of your commodity trading and management systems in the past week?

If your report generation has errors or runs into problems then this has a significant impact on me and the business.

How important is the accuracy in your reporting data to you?

Data quality issues and highly manual efforts in reporting cost the business….

What is your biggest challenge, frustration or problem with achieving consistent report generation?

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